Martijn Arets

Professional outsider | International platform expert | Author 'Platformrevolutie' (Dutch) | Founder GigCV | Bridge builder | Speaker

Martijn is an international expert and thinker in the field of emergence and development of the platform economy. Since 2012 Martijn is traveling the world to (so far) talk to 600+ entrepreneurs, experts and other stakeholders in 16 countries behind the upcoming platform economy. To find out what is really happening, who the stakeholders are, what the main dilemmas are and to explore the conditions under which platforms can contribute to a more inclusive society. As a bridge builder and independent professional outsider, he uses these insights and this network to get stakeholders like trade unions, government institutions, platforms and academics together to address relevant issues in a constructive way. Martijn shares his vision in his newsletters, via public speaking and in his (Dutch) book ‘Platformrevolutie’.

Martijn advices corporations, national and local governments and other institutions. He has shared his story and thoughts via blogs, his newsletter and during several of hundreds of keynotes around the world: from TEDx in Greece to the Crowdsourcing Week Arctic Circle. Martijn runs his own advisory company Professional Outsider Consultancy. Martijn is part of the gig team of the Wageindicator Foundation and the Platform Economy research group at The Hague University of Applied Sciences. Het is also the founder of GigCV.

Martijn’s background is in marketing and branding, and he has written the books ‘Brand Expedition, a journey visiting Europe’s most inspiring brands’, ‘Crowdfunding, beyond the hype’, 'Crowdfunding for Dummies' and ‘Platformrevolutie’. Martijn was elected ‘Dutch Entrepreneur of the year 2011’ by Sprout and has represented the Netherlands as a ‘Young European Leader’ since 2014.

Check his weekly (Dutch) newsletter on platform economy: